The Museumsuferfest in Frankfurt offers an attractive platform for showcasing the WIESBADEN RHEINGAU destination. As one of Frankfurt’s most significant cultural and city festivals, the event attracts a large and diverse audience from the region as well as numerous national and international guests. The Museumsuferfest allows us to directly engage potential visitors from the Frankfurt-Rhine-Main source market and offers the opportunity to inspire them to visit Wiesbaden and the Rheingau.

• Staff participation at the Museumsuferfest (MUF) in Frankfurt from August 28 to 30.
• Contest featuring a guessing game, with various experiences in WIESBADEN RHEINGAU up for grabs.
• Potato stamping activity themed around letterpress printing in Eltville.
• Advice and inspiration for a visit to WIESBADEN RHEINGAU.

The Newcomers Festival at Frankfurt’s Römer is aimed at international newcomers to Frankfurt and the Rhine-Main region—particularly expats, skilled workers, students, and their families. It thus provides the destination with a target-group-oriented platform to draw the attention of newcomers to the region early on to the tourist and cultural offerings in WIESBADEN RHEINGAU. The festival provides direct access to people who are getting their bearings in their new surroundings and looking for leisure, cultural, and excursion opportunities.

• Staff participation in the Newcomers Festival at Frankfurt’s Römer on September 19, 2026, with over 5,000 visitors.
• Festival visitors include international professionals, newcomers, expats, and people interested in opportunities related to living and settling in the Frankfurt Rhine-Main region.
• Advice and inspiration for a visit to WIESBADEN RHEINGAU.
• Contest featuring a guessing game, with various experiences in WIESBADEN RHEINGAU up for grabs.
• Feature in the Newcomers Guide 2027.
• Two articles in the Newcomers Newsletter, which currently has around 4,000 subscribers.